Hi, I'm Steve Walters. I build it, and I stay until it works.
I spent 16 years selling inside corporate, ten of them at Pfizer, in roles where the discipline was simple: find the signal in the data, act on it, prove it paid. I started Wallai to bring that discipline to companies that can't afford a big-firm consultant and don't want another slide deck.
Half of what gets called an AI problem is a CRM nobody updates and an ERP nobody can read. I fix what's actually broken. Sometimes that's AI. Sometimes it's plumbing. Either way I build on your own data, train your people to run it, and stick around until it lands. You're paying for the outcome, not the buzzword.
Wallai is me plus my in-house engineering bench. I lead every engagement myself; my engineers build the APIs and dashboards with me on the bigger projects.
Based in Ancaster, Ontario, I work with businesses of all kinds, in person or remotely.
If you want to learn to use AI in your own business, Concierge is the hands-on, done-with-you way to work with me. See how hands-on AI guidance works.
Speaking
I speak to business and industry groups about putting AI to work in real operations. As of October 2026, that includes AI in Action: Improving Manufacturing Operations for the Niagara Industrial Association. Niagara Industrial Association, AI in Action (past event).
Sound like your company? The fit checklist is on the home page, and the call costs you 15 minutes.
Talk to SteveFree · 15 minutes · bring the mess